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Brumadinho Experience: Exhibitor's Journey

The Brumadinho Experience is a fair that, in 2026, will take place in six editions. It is a true exchange of experiences between local producers and visitors. As an exhibitor, entrepreneurs from Brumadinho have access to a training program developed in partnership with Sebrae (Brazilian Service of Support for Micro and Small Businesses). It is a unique opportunity for training and business acceleration.

 Register here.

A Experiência Brumadinho tem a Vale como Mantenedora Master, a Parceria Estratégica do Nubank e o Patrocínio Master da Shell por meio da Lei Rouanet.

A Experiência Brumadinho: jornada do expositor conta com o apoio do Sebrae.

 

  • Opening lecture with Andreza Viana ↓

    The success of a business is directly related to the attitudes of those who undertake it. This lecture presents the behaviors that differentiate high-performing entrepreneurs, highlighting the importance of initiative, innovation, persistence, planning, and the continuous search for opportunities. Participants will be invited to reflect on their management practices, recognize areas for improvement, and develop essential skills to face market challenges, strengthen competitiveness, and promote the sustainable growth of their businesses. 

    September 25th , at 10 AM

    200 vacancies
    Duration: 2 hours
    Location: Inhotim Valley Theatre
    TV Rating: Free

  • Workshop #1: How to be a MEI (Individual Microentrepreneur) in practice, with Rebeka Coeli Coutinho ↓

    In a straightforward and accessible way, the meeting shows the step-by-step process for formalizing a business as a MEI (Individual Microentrepreneur): opening a CNPJ (Brazilian tax ID), issuing invoices, organizing monthly obligations (DAS - Simplified Tax Collection Document), and precautions to avoid fines or disqualification. The goal is to start the business with a simple plan to regularize or strengthen the management of your own enterprise. 

    September 25th, at 2 PM

    30 vacancies
    Duration: 2 hours
    Location: Tamboril Space
    Rating: Free

  • Workshop #2: How to be more creative and sell more, with Jony Lan ↓

    In this meeting, we will explore simple and practical ways to stimulate the creativity of entrepreneurs to boost their sales. We will demystify the creative process and show that everyone can be creative, regardless of their field. We will learn techniques and tips for finding new ideas and developing innovative strategies to add value to your products or services. 

    September 26, at 10pm

    30 vacancies
    Duration: 3 hours
    Location: Tamboril Space
    Rating: Free

  • Workshop #3: Basic skills for entrepreneurship in times of digital transformation, with Paula Bento ↓

    The objective of this training is to develop entrepreneurial behavior, autonomy, and strategies for the best use of digital tools to boost your business. We will work on tools and tips for navigating the digital world , with a special focus on social media and WhatsApp Business, to reach more customers and increase revenue.

    September 26, at 10pm

    30 vacancies
    Duration: 4 hours
    Location: Burle Marx Center for Education and Culture
    TV Rating: Free

  • Workshop #4: Creating content and videos to promote your business, with Jony Lan ↓

    The goal of this workshop is to develop participants' autonomy in creating digital content in a practical and strategic way, using accessible mobile phone resources. Techniques for creativity, planning, and content production will be covered, focusing on recording, editing, and publishing videos for social media. The aim is to get hands-on, exploring tools and tips to produce more engaging videos, communicate products and services, and strengthen the digital presence of businesses.

    September 26, at 14pm

    30 vacancies
    Duration: 3 hours
    Location: Tamboril Space
    Registration on site from 14 PM.
    Rating: Free

Workshop

Brumadinho Experience: Exhibitor's Journey

The Brumadinho Experience: Exhibitor Journey brings together producers from Brumadinho for an entrepreneurial training program in partnership with Sebrae. Photo: Brendon Campos.

The Brumadinho Experience: Exhibitor Journey brings together producers from Brumadinho for an entrepreneurial training program in partnership with Sebrae. Photo: Brendon Campos.

September 25

10:00

Opening lecture with Andreza Viana

200 vacancies
Duration: 2 hours
Location: Inhotim Valley Theatre
TV Rating: Free

 

 

September 25

14:00

Workshop #1: How to be a MEI (Individual Microentrepreneur) in practice, with Rebeka Coeli Coutinho

30 vacancies
Duration: 2 hours
Location: Tamboril Space
Rating: Free

September 26

10:00

Workshop #2: How to be more creative and sell more, with Jony Lan

30 vacancies
Duration: 3 hours
Location: Tamboril Space
Rating: Free

September 26

10:00

Workshop #3: Basic skills for entrepreneurship in times of digital transformation, with Paula Bento

30 vacancies
Duration: 4 hours
Location: Burle Marx Center for Education and Culture
Rating: Free

September 26

14:00

Workshop #4: Creating content and videos to promote your business, with Jony Lan

30 vacancies
Duration: 3 hours
Location: Tamboril Space
TV Rating: Free

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